West Ashley Greenway + Bikeway

Identity + Signage System for a beloved community park

To raise awareness of one of our city’s best outdoor spaces, City Councilman Ross Appel initiated a project with the Parks Department to brand both the West Ashley Greenway and its sister Bikeway as well as develop an informational signage system to aid locals and visitors alike. This project was a unique collaboration between the Parks Department, the Department of Planning , non-profits Charleston Moves and The Charleston Parks Conservancy, local historian Donna Jacobs, and WB Creative.

it’s not easy being green

BEFORE

Collaborators:

The City of Charleston

Charleston Parks Conservancy

Charleston Moves

Donna Jacobs

WB Creative

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